"Let's do lunch." How often have you heard that phrase. And how often have you wondered if you are actually "doing lunch" correctly. Here are seven tips for acing that business lunch. 1. Lunch is for connecting It's not about getting business, certainly not directly, so leave your samples and folders behind (unless your guest has
Do you get lots of leads -- and wonder why they don't buy? You're not alone. Read on to discover the key to turning leads into clients -- and clients into your biggest fans. Let's assume that you've finally figured out how to get leads. You're networking skills are finally paying off or you've developed referral partners who send leads your way.
Business Lessons from Marketing Guru Arlene Dickenson Recently I had the opportunity to hear Arlene Dickenson, a Canadian marketing professional and CEO of Venture Communications speak. She made some great points in her presentation that I want to share some of the highlights with you. These are all great reminders, so if you find yourself saying "I know that" just check
Recently I made the comment - "that regardless of what business you're in, you're really in the business of sales & marketing". I know this is a broad statement - but frankly, many small business owners don't spend enough consistent time and energy on marketing. For some it tends to be more of an "oops... sales are down so we better do some marketing.
If you want to leverage your networking time and efforts, stop looking for prospects at networking events and start looking for referral partners. Pretty simple... right? But not as easy as it sounds. Did you know that prospective clients who are referred to you are more likely to become your customers than any found through other prospecting methods?
Yes, it's January and the usual time of year to reflect on the past and dream of better things to come. But you've got to ask yourself - what's going to be different this year? Are you stuck in the "same old... same old" rut? Einstein said, "Insanity is doing the same thing and expecting different results." So if you really want to put your
Are you excited about all the possibilities of 2011? Have you spent some time yet on figuring out what you want to achieve -- and how to get there? One tool that will help you with achieving your goals is a roadmap, not unlike what you'd take with you on a trip if you want to get where you're going. When I was in Paris a last October, as I headed out each day to
One of my favorite Einstein's quotes is "Insanity is doing the same thing and expecting different results." Now I want you to be honest - how many times have you done that with your business? Yep, I bet many of you are nodding your heads. We want things to be different but so often we just fall into the rut of how it's always been and keep plowing ahead -
Recently I came across a postcard that said, "Perfect is the enemy of good." At first, I thought: now wait a moment - isn't perfect good? I was brought up believing that doing something perfectly was... well, good. It was, after all - perfect! Now before I get carried away here splitting hairs between perfect and good, I must admit I've been a victim of holding back, waiting
We all started the year with excitement and hope of new and better things to come. But then as the months chug by we can often find ourselves a bit off track... and for some of us... way off track. It's essential in business to stop and take stock of how we're doing - at least mid-way through the year. Actually, monthly is better and perhaps I'm biased here, but working with