Sue Clement's blog

 

How to Get More Referrals - A Four Step Strategy to Help You Get More and Better Referrals

I often coach clients on creating compelling networking introductions. Frequently the debate is, "which is better: focusing on the pain or loss (as one of my clients phrased it "backing up the hearse") or instead, should you focus on the prospect's aspirations or gains?" Which works best?
 
Frequently I hear clients comment on how they just never have enough time to do much marketing. Perhaps you too feel you barely have enough time to service your current clients, much less spend time marketing for new ones. 
 
Unfortunately, most of us have experienced what happens when we stop marketing and get caught up in service delivery - we end up in the feast / famine cycle. 

Happy Valentine's Day!!

Today's the day to give treats to your loved ones (and even yourself!). It's also the perfect time to acknowledge other people you appreciate, for example your suppliers, clients and prospects too.

And so, I have cooked up something special for you...

First, your Valentine's gift!

In coaching a wide range of entrepreneurs I frequently, see ways that people hold themselves back from their success and have experienced many myself. I'm sure we've all heard the phrase of "getting out of own way", well, here are 6 ways that you might be sabotaging your success. 
 
Have a read through and see what your favorite is. 
 

Have you made your New Year's resolutions yet? Don't be too hasty.

Personally, I'm not really a big fan of New Year's resolutions because most people don't follow them through. And that can be much worse than not making any at all. But there are ways to use them to good effect.

Read on to find out 4 steps you must do if you're serious about having greater success in 2013.

As we take down one calendar and put up our new 2013 calendar, I find it valuable to stop and reflect over the past year. I like to call it a "post mortem". A time to contemplate the successes and failures of the past year - a look back to count your blessings, think about the lessons learned and new insights gained.
 
December is an interesting month for business. Many of my clients find that sales soften and slow down - some industries more so than others. I frequently hear the comment that now is not a good time for business. 
 

Are your networking efforts working for you?

When it comes to marketing efforts, it's important to determine which ones are paying for themselves, which ones are bringing in the bulk of your business, and which ones are duds.  

Read on for a way to figure out if your networking is paying you back for your efforts.

 
How can you build a strong network?  It's really not rocket science.  Here are some easy to do key strategies to develop a strong network.